I’ve been in the “digital” space for the last 16 years, particularly in the social media space for 8. Over that span, I’ve designed and implemented multiple digital & search marketing strategies, as well as content marketing strategies to enhance the marketing and e-commerce efforts for Fortune 100 and 500 companies such as Accenture & Ernst & Young. These efforts focused on digital lead generation, brand awareness via social, buzz marketing, content marketing, reputation management, and thought leadership.
Some achievements: I am the co-founder of one of the earliest Twitter based tweetchat communities. Our hyper focused weekly tweetchats discussed the business and innovation of all things digital, data and social media. In the span of 160 weeks, we held over 150 tweetchats with the worlds top social media thought leaders.
I’ve created and moderated brand based communities consisting of over 5000 members.
I’ve held positions ranging from VP of Sales & Marketing, Director of Internet Marketing, Director of Social Media and Search Engine Marketing, to Director of E-Commerce.
I was the Social Media Practice Lead for one of the largest consulting firms in the world.
I’ve humbly been mentioned as one of the top social media thought leaders on Twitter; one of the top social media strategists to watch in 2010, 2011 and 2012; and I was nominated as one of the top 100 internet marketers of 2009. I’m currently #189 of the Top 100 marketers worldwide named by Peer Reach.
My Strengths: Digital Strategy, Social Media Marketing, Social Business Strategy
E-Commerce, SEO and SEM, as well as Content Creation, Curation and Marketing.
Competencies: Digital strategy. Social Media Strategy, E-Commerce, SEO, Content creation & content marketing, Social Media Marketing & Consulting, Community Management, Social Media Monitoring and Measurement, Sales & Marketing Management, Web design, HTML, Radian 6, Social Studio, Spreadfast, Hootsuite, Hubspot and CMS platforms and tools.